Personal branding is about identifying and sharing core values that set you (and the work you do) apart from others. It’s also about earning trust and becoming a resource to others.
Before you put your company in front of the public as part of a PR campaign, it’s important to ensure that you’re ready for additional public and media attention.
Incorporating empathy into your marketing plan, you’re no longer only using data to drive your sales, but you start having a conversation with your target market.
Utilizing a blog on your website can improve search engine ranking for your Whatcom County business, simply by virtue of adding fresh content to a webpage.
As marketers, we don’t always need to invent new ways to communicate with customers. Sometimes, we just need to be inspired by others. Here are three simple customer relations ideas.
Want better relationships with your customers? The solution to an improved communication strategy is easier than you might think: Just be human.
“We have assembled a team of truly experienced marketing pros. Together we help BPRC’s clients be strategic and consistent with their marketing efforts.”
In addition to public relations, a corporate communications manager — whether in-house or outsourced — pays attention to these items:
Announcing PR Consulting will begin operating under the name Bellingham PR & Communications in 2021. Moving on with the Bellingham PR & Communications brand.
Video: Bellingham Tonight interviews Patti Rowlson about successful communications and PR during a pandemic
Bellingham Tonight, recently interviewed Patti Rowlson, for a Bellingham Now segment about PR and communications during the COVID-19 pandemic.
Supporting Whatcom County business leaders who are proactively planning to reopen their businesses and/or resume operations during the COVID-19 pandemic.
Video: Building Bellingham podcast talks with Patti Rowlson about PR and communications during coronavirus
Leo Cohen, host of the Building Bellingham podcast, recently interviewed Patti Rowlson, about marketing and communications during the coronavirus pandemic.
In times of uncertainty and chaos – and even in times when I’m simply looking for inspiration – I turn to this go-to resource: EntreLeadership.
In today’s interconnected world, it’s impossible to fake a positive brand. Your brand isn’t what you say it’s what you do and it’s what others say about you.
Maintaining a blog can be an important marketing tool for businesses. Blogs can be used to quickly add fresh content and relevant keywords to websites.