The virtual event will be held on from 10 to 11 a.m. Tuesday, Jan. 25, via Zoom. Be sure to register here and plan to bring a question or two for the panel.
Through dedication to growth and a willingness to learn and implement new strategies, small business leaders can lift their companies to new heights.
As a business owner, you are wearing many hats. With the many skills you require, your marketing plan can occasionally lose its steam.
Professional writers create relevant content to represent your brand. That content fits your business marketing strategy and speaks to your potential customers
It’s good for the public to be wary about any one arbiter of information and to seek multiple sources as they build a robust understanding of the news.
The job of an editor is to improve language. Editorial services include fixing grammar, guiding content, improving clarity and enhancing readability.
Each business gets to decide whether using their brand to advocate for political issues is the right thing to do or not. Pause and think.
Supporting Whatcom County business leaders who are proactively planning to reopen their businesses and/or resume operations during the COVID-19 pandemic.
Video: Building Bellingham podcast talks with Patti Rowlson about PR and communications during coronavirus
Leo Cohen, host of the Building Bellingham podcast, recently interviewed Patti Rowlson, about marketing and communications during the coronavirus pandemic.
In times of uncertainty and chaos – and even in times when I’m simply looking for inspiration – I turn to this go-to resource: EntreLeadership.
Organizations in Whatcom County helping companies succeed. Here are free-to-use options for small businesses that can provide the right advice.
Living through COVID-19 will give us a chance to learn and grow and pull together as a community. We will get through this.
For businesses not used to working with a marketing budget and strategy, the thought of investing in marketing activities can lead to fear-based decisions.
Corporate writers who think and communicate with PR in mind are an incredible asset. They know how to use words in powerful ways, creating a clear message.
It takes time to write a descriptive and inviting job ad and manage the ad postings for online job boards, your website and social media platforms.