Retaining the services of a PR and communications team is an important decision. You’ll want to make the best choice possible, so it’s worth investing time upfront to understand the options, identify your needs, and consider your budget. Here are two documents (10 minutes to read both) that will help you through the process:



  • Blog writing
  • Writing corporate documents
  • Website copywriting
  • Social media content creation
  • Press release writing
  • Marketing copywriting for flyers and brochures
  • Develop email marketing campaigns

Recruitment Marketing

  • Assess current market conditions
  • Help develop job descriptions
  • Write recruitment ads
  • Set up company pages on recruitment platforms and post job openings
  • Update job boards on your website
  • Manage recruitment campaigns

Graphic Design

  • Logo and branding development
  • Design flyers, brochures and business cards
  • Layout and development of corporate newsletters
  • Advertising design for print and digital uses
  • Design for banners, signs, posters
  • Create social media visuals

Communications Consulting

  • Public relations consulting (proactive and reactive)
  • Management of crisis communications
  • Business development brainstorming
  • Identify target markets and how to reach them
  • Review current marketing efforts and offer recommendations

Public Relations

  • Work to proactively position brands online and offline in positive ways
  • Manage media relations
  • Respond to online customer reviews on sites such as Yelp, Google, Facebook and TripAdvisor
  • Social media management, with emphasis on PR and branding

Case studies

Case study: crisis communications

During the COVID-19 pandemic, Bellingham PR & Communications managed public relations and communications for a Whatcom County skilled nursing center. Our team worked with leaders of the nonprofit healthcare organization to develop and publish a robust array of notifications to a variety of stakeholders — staff members, residents, families and the general public — using digital and traditional media.

Case study: website copywriting

Bellingham PR & Communications was hired to help refresh and modernize Bellingham Cold Storage’s website. The new WordPress website includes, among other items, completely updated copywriting, new features to help with operations, an integrated news page for self-publishing, and a careers page to help BCS employees better interact with job seekers.

Case study: business sale

Thanks to a referral from another local business, Bellingham PR & Communications was hired to write, distribute and promote a press release advertising the impending retirement of the owners of Dave’s Sports Shop in Lynden. The release was also intended to let the public know that the business, while still operating as usual, was for sale. In time, the resulting media attention led to local buyers stepping forward. BPRC was then called on again to manage the timing of the second media release and guide the public relations process as the sale was being announced.

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